On Brand
On Brand Blog is where we share Plaid Moose news, client updates, our thoughts on what makes a brand great and how to create content that resonates with your audience.
We’re here to help you STAND OUT FROM THE CROWD.
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Add Another Audit to the Mix
There is no such thing as too much work to keep your brand clean and professional. And remember that even if this seems like a lot of work, it's worth it. Your customers will appreciate knowing they're dealing with a company that takes pride in its appearance.
Marketers, Find a Better Way
Spend the time developing your brand standards and guidelines, get everyone to agree to them, and then only deviate from them once the organization undergoes a rebranding process, if and when that makes sense.