You could have a great product, but you need an excellent name to get noticed.

You've got a product that will change the world, and you want everyone to know about it. You have spent time and money building up your business so that people will be excited when they find out about it. But they will only notice if you have a good name for your company or product.

A name is important because it gives people something easy to remember and talk about with friends (and potential customers). It also establishes an identity for your company or product that others can recognize and understand immediately. Conversely, choosing a lousy name can lead people to think poorly of what you're trying to do—like if someone thinks "Xerox" means "to copy" instead of "to photocopy."

Choosing the right name for your company can greatly impact its success. Here are some tips to help you pick the right name:

  • Make it memorable: The name should be easy to remember and stand out from the crowd. 

  • Make it relevant: The name should accurately reflect what your company does or the products/services it offers.

  • Make it unique: The name should not be too similar to other existing companies, especially those in the same industry. 

  • Consider your consumers: The name should be memorable and appeal to your target audience. 

  • Get feedback: Before finalizing the name, ask for feedback from friends, family, and business associates to ensure it’s the right fit for you and your company.

Choosing the right name is important, but it’s not enough;

Once you have chosen your name, make sure it stays consistent across all platforms: website domain names, marketing materials like flyers/posters/brochures/etc., and social media profiles, including Facebook pages and Twitter handles... everything needs its own unique URL! This ensures there will always be clarity between similar-sounding brands online or at events like conferences where many companies share booths, showcasing their innovation in similar fields of work with similar audiences attending those events too.

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Brands must communicate specific things to their customers.

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